10 Black Celebs Who Rebranded Themselves With The Power Of Social Media

September 5, 2018  |  

Being famous can be fleeting as your whole existence is based upon whether or not people find you or the product you’re offering likable.

In the words of Jay Z, “And I ain’t even know how it came to this. Except that fame is the worst drug known to man. It’s stronger than, heroin,” we’ve sometimes seen the pitfalls of fame and celebrity equal out to a tragic end.

But, celebrity can also keep you stagnant and locked in an image that may not necessarily be who you are. And your whole career is spent crafting and curating in order to get the public on your side.

These seven celebs have excelled and exceeded in using all platforms of social media, including Instagram, Twitter, YouTube and Facebook to create a new normal for themselves. Some have used social media to promote business and philanthropic ventures, while others use it as a way to connect to the people.

And we’ve enjoyed the authentic ride along the way.

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