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(Blackweb20.com) — It sounds like a really big deal, but it isn’t. In this article, I want to try and help just about anyone understand how to get started in the new media business. Note I said, “get started”. This is not a recipe for creating a successful new media property—how successful you are depends on your content and your effort. This how-to explains the nuts and bolts of getting a blog, video blog, podcast network or other new media property off the ground. To help illustrate each step, I’ve weaved in stories about my wife’s early-stage new media website called Reel Marla (link to www.reelmarla.com), as well as some established, successful players.

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