All Articles Tagged "super bowl"
Did you watch the Super Bowl last night? It’s okay if you didn’t. Highlights and those multi-million dollar commercials are online. While football aficionados glued themselves to their seats to see who would become the best football team, there was a message that translated beyond the pigskin. Here are some interesting takeaways about life and career from the 2015 Super Bowl.
While many of the ads that ran during last night’s Super Bowl were fun to watch (my particular favorite was the Snickers ad), Nationwide decided to go with something much more serious. Downright depressing actually.
The ad drew some angry responses from viewers who likely thought they were going to enjoy an evening of football, pizza and chuckles and got hit with a sad reality bomb.
— Neetzan Zimmerman (@neetzan) February 2, 2015
That nationwide commercial was depressing as hell!
— DL Hughley (@RealDLHughley) February 2, 2015
The second I see a kid in one of these commercials I immediately assume they're going to die. Thanks, Nationwide! #SuperBowl
— Patton Oswalt (@pattonoswalt) February 2, 2015
The outrage was such that Nationwide had to issue a statement explaining why they chose to run this commercial on one of the happiest sports days of the year.
“Preventable injuries around the home are the leading cause of childhood deaths in America. Most people don’t know that. Nationwide ran an ad during the Super Bowl that started a fierce conversation. The sole purpose of this message was to start a conversation, not sell insurance.”
“We want to build awareness of an issue that is near and dear to all of us—the safety and well being of our children. We knew the ad would spur a variety of reactions. In fact, thousands of people visited MakeSafeHappen.com, a new website to help educate parents and caregivers with information and resources in an effort to make their homes safer and avoid a potential injury or death. Nationwide has been working with experts for more than 60 years to make homes safer. While some did not care for the ad, we hope it served to begin a dialogue to make safe happen for children everywhere.”
Starting a conversation about safety is great. You just have to wonder if starting it at that moment was good timing. Were you upset by the ad?
Here’s the company’s other ad, ICYMI.
Are you ready to watch Super Bowl XLIX? It’s okay if you aren’t a big fan of football or the competing teams for that matter (hint: the New England Patriots are battling the Seattle Seahawks). Super Bowl parties are really fun opportunities for people to kick back, stuff their faces with food and enjoy the millions companies spend on commercials. Here’s a look at some 2015 Super Bowl commercials you can expect to see.
Rapper MIA performed during the Super Bowl halftime show in 2012. Two years later, there’s finally a resolution of the lawsuit that resulted from MIA’s flipping the bird during her act.
The amount and exact timing of the settlement have not been released. However, a spokesperson confirms to ESPN that a “confidential” arrangement has been reached.
There is a portion of the contract between performers and the NFL that the show will follow certain rules, and failure to do so will result in a fine. After the 2012 halftime performance — which was actually headlined by Madonna — the Federal Communications Commission received 222 complaints about middle finger display.
In the beginning, the NFL only sought $1.5 million. Unable to reach an agreement, they sued MIA for $15.1 million. MIA has been vocal throughout, tweeting about the process and saying that the players and coaches themselves have done worse and haven’t faced nearly the same amount of punishment.
Given the penalty handed down in the face of catching Ray Rice on video dragging his seemingly unconscious fiancee (now wife) out of a hotel elevator, it’s hard to deny her point. You’ll remember that Rice got a two-game suspension. Even Stephen A. Smith got a one-week suspension from ESPN for his objectionable comments about women “provoking” domestic violence after that decision came down. Word is that, just this week, the NFL only fined Cleveland Browns rookie Johnny Manziel $12,000 for giving the finger to the Washington Redskins.
The NFL is now asking acts to pay them to perform, perhaps to have the money in hand should something go awry? As we can see, the NFL doesn’t have a fixed and reasonable code of conduct, which results in these uneven penalties.
Plus, the league clearly doesn’t have its priorities straight since a middle finger is worth two years of fighting but there’s still a team that’s offensively called the Redskins in its ranks. One of the league’s own referees asked not to officiate games this team played and his request was granted. What is that? Get your house in order NFL.
The NFL is already thinking about the next Super Bowl and, most importantly for those of us who don’t really care about football, who’s going to play the halftime show. The shortlist for next year includes Coldplay, Rihanna and Katy Perry. One thing though: If they want to play one of the biggest shows of the year, they’re going to have to pay for it.
Word is the NFL has asked those acts that they’ve contacted to perform to kick in some money to the league, though there’s no word on how much they asked for and no confirmation from the league about any negotiations. A spokesperson for the NFL specifically told The Wall Street Journal that when they have something to announce, “we’ll announce it.” The show doesn’t take place until February 1, 2015, so there’s plenty of time.
The newspaper says the acts who were told about the new plan gave it a “chilly” reception, which probably explains how it got out to the newspapers. From the NFL’s perspective, the show typically costs millions to put on and it gets tons of publicity for both the NFL and the act that performs. Last year for Bruno Mars and the Red Hot Chili Peppers, 115.3 million people tuned in. There’s also a “temporary bump,” the newspaper says, in album sales. And it could lend a hand for concert ticket sales.
However, from the act’s point of view, they know that they add cache to the event and attract viewers who, as we said, aren’t really that interested in the game. The halftime show generates talk on social media and becomes one of the talked-about highlights in the day following the big game.
Not to mention the acts they’ve narrowed it down to have enough fans on their own. Unlike the advertisers who are willing to shell out millions for a 30-second spot, Rihanna, Coldplay, and Katy Perry can — and do — generate millions on their own. Says the paper:
Ms. Perry, for example, sold 92% of the tickets to the concerts she headlined from May to July, grossing more than $36 million, according to Pollstar. Rihanna grossed $141.9 million on 90 shows around the world in 2013; Coldplay grossed $171.3 million on 67 global dates on their last tour in 2012, according to Pollstar.
As of now, there’s no word on what’s what. If we had to place a bet, we’d say that there are very few acts that would be willing to pay to headline the game and the NFL will have to back down from this request.
Your thoughts? Who would you like to see perform?
The NFL has added $15.1 million to the lawsuit they’ve filed against rapper MIA over her 2012 Super Bowl performance in which she gave the audience the finger.
At first, the NFL was only looking for $1.5 million. The new, much higher figure comes from the NFL’s argument that the finger damaged the NFL’s “wholesome” image. Moreover, the league is arguing that her appearance is tantamount to an advertisement. She performed for two minutes and 10 seconds.
MIA took the lawsuit public in September. At that point, she had been going back and forth with the NFL for about a year and was accused of “resisting arbitration.”
“The claim for restitution lacks any basis in law, fact, or logic,” was the response from MIA’s lawyer.
The paperwork she and her lawyers filed also says there were 222 complaints filed for the show. The year of Janet Jackson’s “nipple-gate,” there were 542,000.
In another portion of the response, MIA notes that the players and coaches themselves do the same and worse while on camera. Not to mention what the players are doing off the field. (Like getting accused of murder.)
Sounds like the NFL is overreaching. Thoughts?
Next month will mark the 10th anniversary of the n*pple attack that occurred on Feb. 1, 2004, which shook the moral compass of a nation and changed our perception of what is safe and what is too much in the modern world. Lest we forget.
Okay, I mock the incident, but there is no denying the impact that Janet Jackson’s single exposed studded and appliquéd boob had on the country. During the Super Bowl XXXVIII halftime show, Justin Timberlake snatched a panel of fabric off of Jackson’s costume, revealing to the mostly at-home viewing audience a split second of Jackson’s right breast. What should have been a moment of fleeting debauchery (and one hard to claim as an unexpected “wardrobe malfunction” when the boob comes out at the very part of the track where Timberlake sings about having you naked by the end of the song) became a multi-year public battle over decency, race and gender politics, which many would argue was completely overblown.
And according to the The Grape Juice, it seems like Michael Powell, former FCC chairman (and son of former Secretary of State and retired four-star general, Colin), is one such person, who wasn’t feeling the hype around the incident, even as he played a major role in it. But as the website reports, Powell tells ESPN The Magazine, which has a feature story this month on the 10th anniversary of the controversial halftime show, that he now feels the outrage was unfair.
From Grape Juice.net:
“I think we’ve been removed from this long enough for me to tell you that I had to put my best version of outrage on that I could put on. Part of it was surreal, right? Look, I think it was dumb to happen, and they knew the rules and were flirting with them, and my job is to enforce the rules, but, you know, really? This is what we’re gonna do?” Powell also said the treatment of Jackson and Timberlake – who were lambasted for causing ‘an outrageous stunt’ – was unfair. “I personally thought that was really unfair,” he said. “It all turned into being about her. In reality, if you slow the thing down, it’s Justin ripping off her breastplate.”
It was true that the protest was mostly led by religious and nanny-state decency groups like The Parents Television Council and the Traditional Values Coalition, however, there was no mistaking the gender and racial component to the outrage as well. America has long held a double standard over the boob: While it is cool to make it erotic for advertising beer and selling the machismo of male television characters, the act of women showing their breasts outside on their own volition, including innocuous acts like breastfeeding a child, becomes a matter of hysteria. Adding to the moral outrage was the fact that Jackson’s cohort managed to to skirt away from the controversy unscathed by claiming ignorance to the whole setup. Media outlets often framed the incident in such a way, which made it seem as if Jackson the temptress had lured innocent Timberlake, who was still transitioning from his boy-band days, into lewd and unconscionable acts. However, as Jamilah King recently wrote in her analysis of Timberlake and his history of misappropriation for ColorLines:
But when sh*t hit the fan after the 2004 Super Bowl when he exposed Janet Jackson’s nipple on live television, he was able — after making a public apology on CBS — to easily revert back in the public’s imagination to the wholesome white boy who made pop songs for teenage girls. And that’s what becomes tricky with Justin, that his whiteness acts as both an entryway into a popular culture and a buffer against its criticisms. Janet’s career, on the other hand, stagnated. (Black comedy legend Paul Mooney famously dubbed the scandal her “n*a wakeup call.” And Chris Rock blamed her exposed “40-year-old breast” for creeping censorship in American television.)
A few years later, Jackson would speak on the incident to Oprah Winfrey, saying in an interview that while she still considers Timberlake a friend, she also felt that he failed to stick up for her after the incident. A few years after the debacle, Timberlake reportedly admitted that he could have been more supportive of Jackson, although he wasn’t sorry for apologizing to the general public, who was offended by their collective actions.
It should be noted that during the time of the incident, 500 US soldiers had died in the war in Iraq (along with untold amounts of civilians) and government officials were preparing the general public for the potential of a longer stay than what was only supposed to be a short regime change. Therefore, N*pplegate, as it would later be termed, would act as a welcome distraction from the growing public outcry to end the war. It would also become a rallying call for more stifled free speech. The FCC brought back the five-second delay for live events as well as other censoring measures. Congress would pass and George W. Bush would sign into law The Broadcast Decency Enforcement Act, which increased fines for indecorous acts from $32,500 to $325,000. As a result of the measure, CBS, the network that broadcast the halftime show, would be hit with a $550,000 fine. Those fines would later be dropped after an eight year legal battle, which found its way in the hollow chambers of the Supreme Court. That’s right, Janet Jackson’s n*pple was at the center of a Supreme Court case.
The “Rhythm Nation” singer’s boob would also help revolutionize how we viewed video content. Not only had Jackson’s boob become the most replayed moment in TiVo history, but it also brought in the on-demand company around 350,000 new subscribers. Jawed Karim, one of the three co-founders of the user-generated and video-sharing site, reportedly said the idea for YouTube was sparked after realizing the difficulty he had finding videos online of her semi-naked boob. Matter of fact, online video searches for Jackson’s boob would later be the reason behind her induction into the 2007 Guinness World Records as both “Most Searched in Internet History” and the “Most Searched for News Item” respectively.
It’s hard to say how the future will frame this incident. In retrospect, the reaction was very heavy-handed. However, there is no denying that the halftime incident has a round and firm place in history. I would even go as far as to say that it would be appropriate to honor her right breast as a black history fact.
You know the Super Bowl is here when you start seeing teasers for the ads.
The commercial blitz is heating up and, as usual, there are some big names and unexpected surprises in store. Among them, the fact that Don Cheadle will be repping Bud Light. With a llama. And Arnold Schwarzenegger in a wig. And Reggie Watts freestyling in a limo. Oh.
The teasers are newly released in advance of the big game. And they pose a ton of questions. Who’s house is Don going to? Who’s playing ping pong with Ahh-nold? Who’s the bride?
It’s part of a campaign with the tagline “Up for whatever” and a corresponding #upforwhatever hashtag.
These days, all sorts of celebs are lining up to add a quirky spin to ads, television shows, and video clips. Cheadle has shown his sense of humor before, so this could be the set up to something good.
Below, Reggie Watts on the mike. Any ads you’re looking forward to?
And here’s Ahh-nold doing who knows what.
[h/t Business Insider]
The Super Bowl is less than two weeks away! As the Seattle Seahawks and Denver Broncos gear up to kick some football butt at MetLife Stadium, New York and New Jersey have become even bigger hubs for swindlers and scoundrels as normally cheap accommodations skyrocket to shockingly expensive price tags.
If you’re looking for some mercy on your pockets, don’t bother searching for a hotel. According to Business Insider, to snag a room at Hyatt Andaz on 5th Avenue, you’ll have to set aside $900 per night. The Waldorf-Astoria can’t even accommodate you because all their rooms are sold out. Your best bet, at this point, is AirBnB.
Normally, owners hoping to make some extra cash on the side, upload pictures of their accommodations to AirBnB to entice budget-conscious vacationers to click “Book It” on cheap rooms, homes, or apartments. Taking advantage of the lucrative NFL weekend, owners have flocked to AirBnB to make a buck off Super Bowl fanatics from all over country. One owner, Spencer, is renting his “glam” four-bedroom Greenwich loft – which he boasts was once a hat factory – for an astounding $12,150 for Super Bowl weekend. That’s $4,050 per night!
Even more costly than Spencer’s hat factory home is a SoHo apartment that will cost you about $20,000. The loft’s main selling points are a jacuzzi tub, steam shower, as well as brand spankin’ new appliances. You can bring up to eight guests for a whopping $6,500 a night.
Much more affordable is Corey Thibodeau’s Chelsea two-bedroom apartment for $500 per night. It’s his first time putting his humble abode on the AirBnB. According to Business Insider, the 29-year-old said “he didn’t want to miss the opportunity to make some money.
The great thing about AirBnB, however, is that not everyone is ravenous for your money. You can find yourself a room for as low as $107. One room, accommodating two, boasts a spectacular view of the NYC skyline. And it’s only 13 minutes away from MetLife Stadium!
If you’d rather enjoy Super Bowl Sunday in the luxury of your own home, be sure to tune in on February 2, on FOX, at 6:30 pm – you won’t need to drop a dime on high-priced rooms or expensive hat factory lofts.