Image: Gawker.com

-The Federal Trade Commission says it’s considering rules that would require digital advertisers, third-party Web sites and social networks to ask parent for permission before collecting information about users ages 12 and younger. The existing Children’s Online Privacy Protection Rule, which went into effect in 1998, didn’t anticipate the Web as we know it today. With apps now aimed at users as young as two, the FTC has decided to take another look at the regulation and has opened up the issue for public comment. Online privacy has been a hot-button topic as marketers try to use the immense amount of online activity as a source for market research.

-NBC’s ratings went through the roof on Tuesday night, with 38.7 million viewers tuning in to watch the U.S. women’s gymnastics team win gold at the London Olympics. Gabby Douglas is a favorite in the women’s all-around competition, taking place today. On the men’s side, Danell Leyva shocked us with these photos (!!) and with a bronze medal in the all-around competition. And in your morning LOL, London’s Mayor Boris Johnson got stuck on a zip line holding two British flags during a stunt in Victoria Park. Now it’s a hilarious meme. Thanks Internet!

-Toyota is recalling 760,000 RAV4 vehicles and 18,000 Lexus HS 250h hybrid cars because of a suspension problem. The models in question were made between 2006 and 2011. If you’ve got one of these cars, get it checked!

-Restaurants and retailers fear the new healthcare law will cost them big-time. The law requires that those business owners with 50 or more employees provide insurance. Franchisees, who typically don’t offer health insurance, will have to now if they reach that employee threshold. Franchisees from companies like Subway and McDonald’s met with lawmakers in Washington last week and industry trade organizations are pushing for a softening of the Affordable Care Act through more specificity.

-Twitter reaches 500 million users. (You can follow us @MadameNoireBiz.)

More on Madame Noire Business!

• Q&A: Monique Nelson Discusses Her Roots In The Marketing Business and Her Rise to the Top
• You Don’t Say? Jay-Z Invests In Duracell Powermat, Stars in New Ad
• Sticker Shock! Five Tips to Help You Pay for College
• Entrepreneur Spotlight: Meet The Women Behind The Groupon of Black Hair, The Fly Cut
• How to Tackle Office Enemies
• Small Business Spotlight: Sweet Treats You Don’t Have to Feel Guilty About

There are a number of factors that make fuel-efficient cars an attractive option. Besides having to fill up on gas less, (thus cutting down on the amount of dollars you use at the pump) being eligible for a federal tax credit worth up to $3,400, and being good for the environment, fuel-efficient cars are becoming the go to choice if your looking to combine safety and saving some money. Recently, the Insurance Institute for Highway Safety found that small, fuel-efficient cars are becoming safer.

According to CNNMoney, for a vehicle to receive the Insurance Institute for Highway Safety’s Top Safety Pick Award, a vehicle must earn top scores for front and side impact, as well as rear-impact whiplash protection. The vehicle also needs to have electronic stability control available, and a high-tech system that helps drivers maintain control during abrupt maneuvers. Check out the 10 winners the Insurance Institute for Highway Safety selected, as compiled by CNNMoney.

Chevrolet Cruze ECO

Price: $18,425

Mileage: 28 City/42 Hwy

Equipped with 6-speed manual transmission, the Eco has a number of fuel saving features including aerodynamic body add-ons and super-efficient 5th and 6th gears.