All Articles Tagged "fashion collaborations"

When Does He Sleep? Pharrell Williams Inks Deal With Adidas

March 28th, 2014 - By Ann Brown
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pharrell adidas

Pharrell Williams has been making a lot of out-there fashion statements lately–from the oversized hat he wore to the Grammys to the tuxedo shorts he donned at the Oscars. Now we can add another fashion partnership to the list.

The “Happy” singer has entered into a partnership with Adidas Originals to design  a line for the brand which will debut this summer.

Of course, isn’t his first fashion collab. Pharrell already has deals with Comme des Garçons, G-Star jeans, Moncler as well as a t-shirt collection with Uniqlo. On top of these, he’s got own successful line of clothes, Billionaire Boys Club.

“It’s an amazing opportunity to work with creative people who understand where I’m coming from and respect my taste while having access to great technology and an amazing brand history,” Pharrell told WWD.

“I’ve had my own brand for 10 years now and had a deal with another company in the past so it will not affect anything, especially since I have the right team around me to help manage these projects,” said Pharrell, who recently dropped his new CD, Girl. “Music will always be my first love and what I focus on, but I’m really appreciative to Adidas for allowing me to further develop and understand my design dreams.”

Fabrics from his own textile company, The Bionic Yarn, will be used in some of his upcoming products for Adidas. Environmentally minded, The Bionic Yarn turns plastic debris from the oceans into yarn and fabric.

While Pharrell didn’t reveal what his line will involve, he did tell WWD, “It’s my line so it comes from my heart and mind. I’m taking this very seriously. [It’s for] basically everyone. [I’m] not doing this for any specific demographic; I hate being put in a category anyway.”

Jason Wu for Target Filled with Dainty Designs – View the Complete Collection

January 11th, 2012 - By Loren Lee
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"Jason Wu and One of His Dresses for Target"The hype for Versace for H&M has finally died down. This can only mean one thing. It’s time for a new fashion collaboration! Enter, Jason Wu for Target!

Teaser images of the collection surfaced last week, but the ENTIRE Jason Wu for Target collection was released on Tuesday. Mr. Wu (designer of Michelle Obama’s inaugural gown) has created pieces inspired by the femininity found in French new wave films. This inspiration can be seen in the details of the garments – chic separates, bows, aline skirts and nautical stripes galore!

“My goal was not to duplicate anything from my main collection,” Wu explains to T Magazine“Instead I designed completely new clothes and accessories that reflect my taste and have a voice of their own.”

As a bonus, the price is oh-so right for this dainty collection with nothing priced over $60! You’ll find Jason Wu for Target in stores starting February 5, 2012. We recommend developing a game plan now because these collaborations have been known to start cat fights over couture!

Check out the entire collection below:


"Jason Wu for Target"

"Jason Wu for Target"

"Jason Wu for Target"

"Jason Wu for Target"

"Jason Wu for Target"


Are you planning on snatching up a piece of the collection? Or, are you over all these collaborations?

Photos via

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