Gucci’s New Campaign Features Only Black Models

April 16, 2017  |  

Nearly two months ago, we predicted that Gucci’s’ next campaign would feature only black models after the Italian luxury brand posted a series of videos featuring only black models on their Instagram account tagged with the hashtag #GucciPreFall17.

Well, we were correct. Just earlier this week, the fashion house debuted their pre-fall 2017 campaign and there’s nothing but beautiful melanin to gawk at.


The line is heavily influenced by the black youth of the 60s, including England’s Northern Soul movement, the campaign, which is appropriately titled “Soul Scene,” also tips it hat to “Made You Look,” an exhibition focused on “black masculinity” and “dandyism” at London’s Photographer’s Gallery, according to a release.

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