Fabletics Has Extended The Sizes Of Their Activewear To 3X
Just recently, Nike made headlines, but in a good way, for announcing that they were expanding their clothing sizes to 3X. Kate Hudson’s popular company Fabletics just announced that they’re doing the same. The online subscription retailer of women’s athletic wear is hoping to expand their clientele by expanding the sizing options, and according to customers, including prospective ones, it’s about time.
Hudson told SELF that she always wanted to offer Fabletics clothing to women of all shapes and sizes, but once the demand for increased sizes jumped, she knew it was time.
“[Consumers] would say things like, ‘You don’t have it in my size,'” she said. “And we obviously wanted to invest in that because that’s what our whole brand is about, just getting everyone on board.”
It wasn’t a quick project, though. The actress said that the company worked for some time to get the right product offerings together. Everything from bra straps to seams were tested on a variety of women to ensure comfort and support. And unlike some companies who offer clothing that looks a particular way when extending product options, the Fabletics clothing for women of a larger size will be the same exact clothing offered to everyone else. It will be the same fun and fresh prints and designs — just in more sizes. As Hudson stated, the company didn’t want to offer extended sizes just to say they did, but rather, make women of all shapes and sizes look and feel fantastic.
“We didn’t want to just do it for the sake of doing it, we wanted to make it right and have happy girls.”
Followers of the successful company already seem to be happy with the new additions to the April collection, which are all available at under $70. And even if you don’t have a Fabletics membership, you can check out what the company has to offer in plus-size options at their retail locations across the country.