Nappiology: A Conference for Natural-Haired Sistahs

October 10, 2011  |  

We know black women are serious about their hair and now those who are rocking natural styles don’t have to limit their hair care knowledge to trial and error. The one-day Nappiology Expo in North Texas aims to teach women of color about the flexibility of unprocessed hair.

More than 1,000 African American women are expected show up for the event on Nov. 5 in Hurtst, Texas. The three-year-old conference is the brainchild of De Johnson, a mother who stopped using relaxers when she became pregnant 21 years ago. Just four years ago she stopped pressing her hair altogether and started wearing it “nappy.” This is the third year the conference has been in existence.

“When I started doing research on styles and products, I learned that there were so many more options for how I could wear my hair than I had ever imagined,” she told the Dallas South News. “It is the mission of Nappiology to educate, embrace, and celebrate natural beautiful African American hair and our nappy roots.”

According to consumer spending and market research firm Mintel, in the last two years chemical hair relaxer sales have dropped by 12 percent. Overall, black hair care products represent a $10 billion industry.

“Hair care companies and local stylists are finding that the natural hair care business is a fast growing segment of the hair care market,” De Johnson said. “One-third of our Nappiology members spend more than $300 per year on natural hair care products.”

Trending on MadameNoire

View Comments
Comment Disclaimer: Comments that contain profane or derogatory language, video links or exceed 200 words will require approval by a moderator before appearing in the comment section. XOXO-MN
  • Pingback: Breast Cancer - How to Succeed |

  • Reniqua gilliam

    Yes I would and so would several of my natural friends and family.

  • Sam

    i would go if i were closer to TX. i think it's a great idea. despite what looks on the surface as overkill on the whole natural deal, there's still many of us who struggle to get basic services (i clip my own ends b/c several black stylists don't know WHAT to do with this stuff). i've had relaxed hair, went natural, relaxed again, and now back to natural. it's just hair. i think it's important to know how to take care of it no matter its state. but it is interesting to talk with black women who recoil in horror at the thought of going natural. i think that's why there seems to be a fanatical kind of fidelity among some natural women; to counter this negative reaction to/image of nappy hair.

  • couldntagreemor

    Ive been natural for 5 years. And to be honest, i'm 'over it'! if i get another invite to another natural hair 'club' it will be too soon. Am i the only one that feels this way? Dont get me wrong, i have no plans to ever relax again. I'm a little fatigued with the "natural" overkill. To me, its just hair. I just comb it, twist it, bun it, wash it , repeat.

  • Shanii Boo

    I would love to attend a conference for Naturally Nappy hair here in Northern Cali…I hope there is one here in the years to come so that I can learn how to care for my naturally nappy hair…


    I just did my BC lastnight and I'm loving it!! If I lived in TX I would go. I think there should be more conferences on how to take care of natural and relaxed hair to keep it healthy and strong. I'm tired of these seminars with people just trying to sell sell sell their products without educating people on the basics of how to take care of our hair first.

  • Rach

    Can I just say I love their icon? Too cute! She looks like me!

  • I'll be there and I'll be at Killeen/ Fort Hood Natural hair and Health expo. This is their 6th year anniversary of Natural hair day! The date is November 20th, 11am-8pm at Killeen Civic And Conference Center. For more information visit their website I LOVE MY KINKS!!

  • it's caramela

    i'd love to go but i'm too far away,ohwell.relaxer sales being down,i've noticed this when i've gone into hair stores there's piles of them and they're cheap,i feel,i spend less money now than when i relaxed and i get my oils when i buy food such as olive and coconut cheaper.

  • womenar4

    This is a great one but Texas is known for their natural hair care conferences. I've been to a few and they don't just talk and emphasize hair and hair products. Women owned businesses are there to sell and promote their products. It's a great way to network. I've learned alot on how to manage my hair but also was able to network as well. ~&hearts ;

  • Happy2BNappy

    Sounds interesting! Wish I could make, I hope ladies have fun and that its very informative 🙂

  • I wish I could attend but no where near Texas. If and hopefully when they bring this to NY I am there. 🙂