Adding Color to the Ad World

August 11th, 2011 - By TheEditor

(News One) — Four years ago, Dallas native Lincoln Stephens and his roommate Jeffrey Tate were sitting in their Chicago condo when they came up with an idea to change the face of one of the least integrated industries in American society.  What arose from that conversation was an idea to develop a network of Black males that were in advertising or marketing to collectively mentor the next generation.  “We thought to ourselves that we could be change agents and immediately got to work,” said Stephens.  Fast forward four years later — and not only has the idea expanded to include all ethnic minorities of both genders —but there are now 17 other men and women listed as founders of the organization. And they are all part of the advertising and media worlds — and all volunteers.

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