The 5 Best Products From Target’s 2016 “Made To Matter” Program
Earlier this week, I had the chance to check out the Made to Matter – Handpicked by Target event at the Target Gallery in Chelsea. During the exhibition, 20 brands featured new products they had engineered to “bring meaningful product innovation to the market and make natural, organic and sustainable products more accessible for guests.” In laymen’s terms, big and small brands partnered with Target to make products that are healthier and better for the environment. To be a part of the program, the brand products had to meet at least one of five criteria: reduced waste and packaging; closed loop systems (“the excess of byproduct of one process or product is used in making another product); clean label products (products not made with additives and bad chemicals); dietary and allergen restrictions, and reduced sugar.
The goods featured spanned across everything from beauty products and household supplies to food items and products for children. Some are already on Target shelves, but if not, they will make their debut between now and September. Out of the more than 100 products, here are five that I took home, tried and fell in love with, spanning beauty, food, household supplies, and items for children. And they’re all very affordable!
Shea Moisture’s Peace Rose Oil Line
You know we love Shea Moisture around these parts, and their new Peace Rose Oil line ($4.99-$16.49) is pretty fantastic. I tried the sensitive skin mud mask after washing my face with the facial cleansing oil. I applied both to my skin after having a face full of makeup, and I was pretty impressed with how clean (but not dry) my skin felt afterward–especially after using the oil (which lathers up into a soap when you put warm water on it). I followed the use of both products with the facial moisturizer, which is one of their lightest but most effective. The Peace Rose Oil line met the closed loop system and reduced packaging criteria.
Ripple Plant-Based Milk
As a lactose intolerant individual, I’ve long given up on percent milk in favor of almond milk for the sake of my health and comfort. But after being introduced to Ripple, a plant-based milk made from yellow peas, I think I’ve found an even better alternative. I tested all four of the milks (original, the unsweetened original, vanilla and chocolate) and loved how creamy they all were. The milk is high in protein, low in sugar, and provides more nutrients than milk (and is less calories than milk) and almond milk. A full 48 oz. is $4.29 and the 12 oz. is $1.99. Ripple met three criteria, including reduced packaging, reduced sugar, and dietary/allergen restrictions. It will be available for sale in July.
Pacifica Dream Big Mascara
My new favorite mascara! The Pacifica Dream Big mascara ($15.99) is pretty cool because you can twist the wand. Twist it out in full to show off the length of your lashes, and then twist it short to help build up the volume. The mascara is also infused with a peptide serum to help your lashes grow, and is made from many natural ingredients, including jojoba, coconut oil, vitamin B, sunflower seed oil and more. It meets two of the criteria, including a clean label and reduced packaging.
Method + Rebecca Atwood Foaming Hand Wash Sandalwood
So many household products are about putting together the right ingredients to do the best work, but very few are concerned with design. But Method’s clean label products are focused on both. And on top of that, their products, ranging from dish soap to hand wash, are environmentally friendly. I took home a few of their products but loved the foaming hand wash most, specifically in the sandalwood scent ($3.49). And not only did I like the way it cleansed my hands without stripping me of moisture, but I also loved the design of the bottle. They partnered with Brooklyn-based designer Rebecca Atwood to deliver products that clean without compromising design.
Tom’s of Maine Wicked Cool Deodorant for Boys and Girls
Tom’s of Maine is all about natural and responsible products. And what I liked was that they created personal care items, through the program, catered to children who are just starting to focus on good hygiene as puberty sets in. I’m not a pre-teen, but I tried the Wicked Cool! deodorants ($4.29) because not only did they have great scents, but they provided long-lasting support (even after a 30-minute walk in a leather jacket and turtleneck). And the design is adorable! The products met three of the five criteria, including closed loop, reduced packaging, and dietary/allergen restrictions.