First-Ever African American TV & Video Summit Premieres In Chicago
With the call for an increased participation of blacks in the media sector, the African American Television and Video Summit will debut on July 21st at the Museum of Broadcast Communications in downtown Chicago. The first-ever conference devoted exclusively to the trends and opportunities in targeted TV will be presented by Target Market News, in association with The National Association of Black Owned Broadcasters Foundation.
According to published information, the all-day conference will attract executives in broadcast television, cable, and video streaming who will discuss how to target African-American viewers.
Invited participants include ASPiRE TV, BET Networks, Boston Media, Inc., Bounce TV, Black Heritage Network, Burrell Communications, Central City Productions, Codeblack Productions, Comcast Cable, Debmar-Mercury, Entertainment Studios, The FCC, Google/YouTube, OWN. Moguldom Media, the parent company of MadameNoire, was also invited to take part.
“The African American viewer represents the biggest untapped and underserved audience in the industry, and creating programming that resonates with this segment will determine the future success of networks and content producers,” said Target Market News president, Ken Smikle.
As the number of black-owned TV stations have dwindled to zero, the timing is right for a conference such as the African American Television and Video Summit. What would you like to see more of on television and online?