(Businessweek) — Just as a busy highway backs up with cars, websites often encounter the same effect when dealing with large amounts of traffic. Any website can experience slow traffic, online traffic jams, or worse, a crash. What can be done to keep your site up and running, especially if you have an e-commerce site and the busiest season is rapidly approaching?
1. Add a server. As your business grows, website usage and traffic increase. That single server may need a buddy or two to handle the traffic capacity. One server can be used for data such as e-mails, and the second server can be deployed to manage the website.