Sold Out! Artists & Promoters Secretly Give Away Up 92 Percent Of Concert Tickets To VIPs

3 comments
July 3, 2013 ‐ By Ann Brown

This news is sure to anger music fans who stand hours (or sit, finger poised over their mouse button) to get tickets to their favorite artist. You are in line in vain! According to fans’ right group Fan Freedom Project, up to 92 percent of tickets for sell-out concerts are saved for VIPs. That means by the time tickets go on sale, most of them are already earmarked for someone else, reports UK Daily Mail.

“There’s only a few people in the room when they decide who’s going to get tickets. They do not want us to know that artists are themselves holding back tickets, that venues are holding back tickets,” Jon Potter from the rights group, which is funded by ticket reseller, StubHub, told Today that the ticket allocation is “very secretive.”

In fact, for a recent One Direction show at New Jersey’s Izod Center, 64 percent of the tickets were already reserved for VIPs, according to Today. Concert promoter Live Nation denies this and claims there were more than 11,000 One Direction tickets made available to fans.

At least 77 percent of the tickets for pop rock singer Pink’s concert at the Izod Center in March were reserved for those special groups. And get this, 92 percent of Justin Bieber’s tickets were given away to VIPs at a Fresno, California, concert last year. This comes down to just 940 seats out of 12,000 seats were available on the official sale date.

“They’re giving them to the high-end credit card holders who get the email three days before you ever knew the concert was going on sale,” says Potter. “They’re giving them to the fan club. And then many of them go to the artist or to the venue.”

“These were available through various onsales. The One Direction ticket sales – as is typical – were open, public, advertised in a variety of ways and included on the One Direction Facebook page,” said a statement from Live Nation.

New Jersey Representative Bill Pascrell is calling for the music industry to be more transparent and has drafted legislation for government oversight. Tour promoters are fighting the move, however, saying more transparency would only help the scalpers. But the congressman is also trying to stop scalping by making it illegal for them to use high-tech computer programs to buy tickets in bulk.

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  • Well

    I think that this is a bit misleading. I work in entertainment and I know for a fact that you need to sell as many tickets as you can. Comping VIPs or giving away tickets is not financially beneficial to the promoter or the artist. Discounted tickets and group sales result in profit and that makes sense . But giving away tickets ? No. A few yes, but large numbers no.

    Everyone is splitting the gross potential or the profit from seats sold. Promoter , artist and venue. It doesn’t behoove anyone to “give” away that many tickets.

    • Kenedy

      From my understanding…their definition of “give out” doesn’t mean “free”…The tickets are still being sold, but they are reserved to be sold to a certain group of people i.e. VIP’s, by the time the remainder of the tickets are sold to the regular public, there’s not that many left to be sold

  • IllyPhilly

    A diggity dangity duh! The rich always gets free ish they don’t need.

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