Saving Face: How to Give a Professional Apology

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May 6, 2013 ‐ By Tanvier Peart
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“I’m sorry.”

The news is full of high-profile figures who are shouting their disappointments regarding past behavior. Maybe they said something that was so over-the-top it sparked an “oh hell naw” moment, or did something that deserved a beating from their mama. And if you think this is just limited to people, you best to think again as companies are now taking to the apology soapbox with their “forgive me” pleas.

Have you ever done something wrong that you needed to ask for forgiveness so it wouldn’t tarnish your brand? Here are some tips on giving a professional apology from the life lessons of celebs and companies.

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