OWN Rising Up: LaToya and Iyanla TV Shows Are A Hit With Black Viewers

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April 26, 2013 ‐ By Ann Brown

Finally some positive feedback for Iyanla. After DMX going off on her and Sheree Whitfield complaining about her recent appearance on Iyanla: Fix My Life, the OWN Network show is reaping rewards with the viewers, particularly those in African-American households, according to Nielsen. Moreover, reports Target Market NewsLife With La Toya, the reality show tracking LaToya Jackson (who seems to be making a Kardashian-like career out of being on multiple reality programs), was a favorite on the Top 25 chart of black viewers’ favorite shows for the week ending April 14. Iyanla: Fix My Life and Life With La Toya were the only adult-oriented Saturday night shows on the list, reports the site.

Looking at other numbers, Bravo was the week’s most watched cable network and BET had 4.8 million across four shows, such as The Game, followed by VH1’s 4.4 million for four shows.

Fewer African Americans were viewing TV for the week, however. The total number of viewers watching the Top 25, according to Nielsen, was 27.3 million, or three percent less than the previous week,” reports Target Market News.

The top shows for the week among African Americans were the two episodes of American Idol, The Voice, and Dancing With The Stars.

Haven’t been tuning in to LaToya’s show? (We know you’re watching Iyanla!) Here’s a teaser for the next episode of Life With LaToya. Are you tuning in?

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