They’re Already Going In: Evelyn Lozada Debuts Clothing Line ‘Vida Luxe’

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February 22, 2013 ‐ By Ann Brown
via Evelyn Lozada's Instagram

via Evelyn Lozada’s Instagram

Who needs professional fashion designers anymore? Celebrities love to start fashion lines. And now pseudo-celebrities are starting them as well. Basketball Wives star Evelyn Lozada has announced that she is launching a new clothes line called “Vida Luxe,” which she debuted at the close of London Fashion Week, according to  The Huffington Post. “I wanted to do something big, and I thought that launching this overseas would have a great affect [sic] on the line. I figured ‘go big or go home!'” she told Celebuzz.

No official photos have been released of the presentation, but so far, what has been seen of the line isn’t getting great reviews, as HuffPo reports, “We don’t know if the collection is entirely tacky. All we have to go off is a few sketches and Evelyn’s personal style, which consists of too-tight, too-embellished, too-over-the-top ensembles (Exhibit A and Exhibit B).”  Lozada has a different take: “It’s very feminine and flowy and will fit all body types. It’s just so much fun. Lots of colors and patterns,” she explained to Celebuzz. We’v attached one of the drawings above, which Lozada tweeted.

Lozada brought  her reality TV co-stars Shaunie O’Neil, Suzie Ketcham, and Tasha Marbury to the debut.

There’s nothing particularly objectionable about the dress in the drawing, but nothing exciting either. But seriously, are you just tired of celebrity fashions?

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  • JRoc85

    Maybe Heidi Fleiss and Karrine Steffans will be interested, hahahahahaha!!!!!!!!!

  • Patricia

    Madame Noire, I know people out there are Lozado fans, but you are definitely working overtime helping her make money by promoting her. Please continue to put as many black businesses on your site. I will not be supporting any of Lozado businesses.

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  • Sookiiee

    Not only do I have a problem with thy scary arse dress but the model they drew looks like skeleor lmao wtf