She’s At It Again: Rihanna Adds to Fashion Line With MAC Cosmetics Partnership

February 21, 2013  |  

Photo by Jordan Strauss/Invision/AP

Just days after her fashion line with British company River Island was panned mercilessly in the media, Rihanna announced a partnership (on her birthday, February 20… happy belated!) with cosmetics company MAC to create 31 products for the RiRi [Hearts] MAC line. And just like so many celebrity partnerships these days, this deal comes with a new title for RiRi:  “creative partner.”

According to OMG! from Yahoo, the first item to come from the partnership will be RiRi Woo red lipstick, which will be sold at the Barclay’s Center on May 4, when Rihanna is performing in concert. She posted the photo below on Instagram with the message: “That’s right baby, I’m a #MACgal now! “Get into it, package designed and products created from scratch by yours truly! Thanks to the EPIC team at #MAC for giving me the opportunity to play and share my favorite s**t with my fans and yours.”

via Instagram

We also have some behind-the-scenes footage from her London Fashion Week show, just made available. Check it out below.

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