The reviews came in and (at least one in particular) panned Rihanna’s new line for British label River Island. But guess what? Her fans don’t give a flying fig.
Buzzfeed has pulled out a number of fan tweets praising the collection, with many promising to buy pieces when they become available on March 5. Actually, one fan with money to burn writes: “Love Rihanna’s River Island collection!!! Can’t wait to buy everything.”
Now that the collection has launched, the advertising is beginning. Vogue UK has some of the shots from the ad campaign, starring Jourdan Dunn. The campaign was shot by fashion photographer Mario Sorrenti. We’ve got one image below.
And click through for a couple more looks from the collection. It’ll be available online, so you could purchase pieces if you wanted to. Do you want to?