You probably never thought you’d see the day where Uncle Luke, Mr. Naaaaasty As He Wants To Be, would grow up and be out here writing heartfelt open letters to rappers that actually make a great deal of sense. But he did just that as he wrote to Rick Ross in his Miami New Times column
, “Luke’s Gospel,” about how important is for Ross to squash the now-violent beef he has with people/gangs like the Gangster Disciples because of his past name dropping and affinity for pretending to be a hardcore gangster. A fellow Floridian, Campbell’s piece, entitled, “Rick Ross: Calm Down Before You End Up Like Biggie,” doesn’t come at Ross negatively, and in fact, Campbell often shows love to the accomplishments of the MMG leader, but he also makes sure he keeps it really real when he says, “But all this gangster bulls**t is jeopardizing your career.” And of course, it’s a risk to his life as well, as we know that Ross was most recently the target of a drive-by shooting
on his birthday in Fort Lauderdale, which he was able to come out of unharmed. Check out some of the notable points in Cambpell’s post:
“As someone who survived several rap beefs, I’m going to give you some advice. You need to seriously address the threats and attempts on your life. You have worked hard to become a big name in hip-hop. You’ve paid your dues and you’ve grown lyrically since the release of your debut album, Port of Miami, in 2006. You’ve arrived, buddy. But all this gangster bulls**t is jeopardizing your career. No club or arena is going to risk people getting shot…”
“You have the Gangster Disciples breathing down your neck because you’ve named-dropped Larry Hoover, the gang’s founder, in your music. Unlike the record and book publishing industries, these bad dudes don’t understand the concept of public domain. They see you getting rich forever by rapping about their leader, and they don’t like it. That’s why they’re on YouTube talking about how you need to go see them and cut a check.
It’s a shame you can’t enjoy life without spending part of your earnings on heavy security or risking your freedom by purchasing an arsenal. Remember, that’s what landed T.I. and Lil Wayne in prison. You don’t want that to happen to you. However, those are the consequences of rapping about being something you’re not.
Hip-hop has a rich history of college guys who never committed a crime rapping about moving kilos of coke and taking out snitches. Every gangster rapper takes on the role of a real hood legend to build up street cred. But I don’t want you to fall into the trap of believing you are really a gangster. Trust me, you don’t want to go out like Biggie Smalls or Tupac. It’s time you squash your beefs.”
I’m sure Rick Ross has always believed that everything he says on wax is just a harmless part of rap, but sadly, people in this world are CRAZY. And while he might think it’s all fun and games to name drop known gang members and jump in and out of such a dangerous lifestyle, those who are really a part of it every day, and are looking for some easy money or blood, aren’t laughing. I agree with Campbell, pay off who you need to and and learn to rap about something else, cause the threats and drive-by shootings and the possibility of bystanders getting hurt in the future are NOT worth a false image, bruh.