Calling: Founder of “Black Girls Rock!”
Why we’re saluting her:
How could the woman behind “Black Girls Rock” not rock? Beverly Bond is a renowned DJ and model who became known for more than her spins around the NYC nightclub arena when she founded the movement, “Black Girls Rock!,” in 2006.
Though Bond always had a passion for music, she delayed her entry into the New York club scene because she felt is was too big of a responsibility to keep people dancing and having a good time all night as a DJ. So instead, Bond pursued the word of modeling at the age of 17 and immediately landed contracts with Elite New Faces and Wilhemina.
Bond posed for major brands like Diesel Jeans, Guess, and Nike in the late ’80s and early ’90s, and as the money came rolling in, so did the number of records she owned. When Bond’s regular record player broke, she bought a turntable just to have something to player her vinyl on, but when she actually gave mixing and scratching a try, she told Contemporary Black Biography she found out she was “kinda nice.”
Still running from her calling, Bond decided to pursue acting after her modeling career died down some, but rather than go the Hollywood route she seemed destined for, she finally admitted in 1999 she wanted to be a DJ, and a year later she became known as DJ Beverly Bond.
In just a year, Bond became an A-lister, spinning for Diddy and even Prince, traveling worldwide and making appearances with Musiq Soulchild and Erykah Badu, and landing spots on BET’s Rap City and NBC’s Weekend Vibe. A few years later, she began to not only play music, but also produce it. She also took to producing something else: award shows for Black girls.
Sensing that there were not enough positive Black role models for girls to look up to, Bond began a mentoring program to try to balance the scales. In 2006, that effort formerly became “Black Girls Rock,” and now the network she used to DJ for is broadcasting her award show on their station every year, with the support of star players like Tracee Ellis Ross and Regina King. For pursuing her true calling and giving back to Black girls around the world at the same time, we salute Beverly Bond.
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