Tech Talk: CES Officially Starts Today, But It’s Already Earning Buzz

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January 8, 2013 ‐ By Kimberly Maul
Checking out the Sony smartphones at the CES event, taking place through Friday. (AP Photo/Jae C. Hong)

Checking out the Sony smartphones at the CES event, taking place through Friday. (AP Photo/Jae C. Hong)

The 2013 Consumer Electronics Show (CES) is underway in Las Vegas and already new products and launches have made waves. Companies including Samsung, Lenovo, Intel, Ford, Toyota, and more are at the event, touting new innovations and technologies.

Rumors were rampant about what to expect at CES this year: smart appliances, including TVs and refrigerators; new technologies for mobile phones; and in-car apps and technology. And this year’s press day on Monday, prior to CES’s launch on Tuesday, didn’t disappoint.

Intel hosted a press conference on Monday, showing its roadmap for PCs through 2014. The company highlighted how its “Haswell” chips will make devices thinner and smarter going forward, demonstrated a tabletop touch-screen device, and announced a microprocessor for tablets.

AP Photo/Lenovo

AP Photo/Lenovo

Lenovo also debuted its 27-inch, IdeaCentre Horizon Table PC (at right), with full internet capability and, at the size of a coffee table, space for four people to get their hands on the touch screen. The Los Angeles Times said of the device, “it’s easy to imagine this in your living room.”

Other innovations in the living room included smart TVs. Samsung, Panasonic, and Sony debuted their collections of smart TVs, which bring together live TV, social networks, and personal content such as photos. Additionally, Samsung debuted a refrigerator with a LCD screen and Sony, meanwhile, introduced its water-proof mobile phone, the Xperia Z.

LG is also focusing on appliances at CES 2013, with the debut of a washing machine and refrigerator with touch screens and wireless technology. Chief technology officer Skott Ahn spoke to Forbes about getting consumers to embrace these types of technologies.

“We really try hard,” he said. “Consumers don’t need to understand what they have to do, or what kind of functions really spread over all the devices and what kind of technologies are involved to implement that. We’d like to make our consumers do something they just want to do. Then all the other background steps should be done by all the connectivity we have provided.”

On the automotive side, car companies such as Ford, Toyota, General Motors, Kia, Audi, and more have been coming to CES for several years, touting the in-car technologies they have introduced. This year, Ford and GM are both reaching out to developers and software designers to create apps that will translate to use on the road, the Wall Street Journal reported.

CES will be going strong all week, so look for continuing coverage on tech blogs and outlets. While Apple and Microsoft will not be at the event, there will still be plenty of news out of Las Vegas this week.

Are you a gadget-freak who is paying close attention to CES?

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