The Holiday’s Most Wanted: Doc McStuffins Doll Is The Most Coveted Toy This Christmas

December 24, 2012  |  

Source: Toys R Us

Unsure of what the special toddler in your life wants most for Christmas? Chances it may be the Doc McStuffins “Time For Your Check Up” doll, which is a doll based off of the main character of Disney television show “Doc McStuffins”, a six-year-old  African-American doctor who cares for her sick toys. According to the New York Daily News, the adorable toy is being sold at a “record pace” this holiday season and parents have been in a complete frenzy as they scour toy store shelves for one of this season’s most sought after items.

“You can’t find that anywhere… We were at Toys ‘R’ Us asking them to look in the back,”  said Amber, wife of New York Yankee’s pitcher CC Sabathia.

“McStuffins products are selling quickly,” says Toy ‘R’ Us spokeswoman Adrienne O’Hara. She also recommended that parents looking to snag one before December 25th should “visit stores early” in effort to catch incoming shipments.

It seems that Just Play, the company that produces the doll did not anticipate such a high demand for it and “didn’t have a lot of production lined up for the first-year run.” Analyst at BMO Capital, Gerrick Johnson predicts that availability will improve next year.

“I’m not sure I realized how much she would inspire kids,” expressed Chris Nee who is the show’s creator and is said to have created the show in an effort to demystify her son’s perception of doctors. Since the airing of its first episode back in March of this year, “Doc McStuffins” has been praised for its positivity and deemed as great show for young Black children because of its portrayal of a minority child in a role that we rarely see. That positivity has led Doc to become “the top-rated cable TV show for tots,” and according to the Daily News, the girl at the center of it all “has also unseated Elmo as this year’s must-have (and hard-to-find) holiday toy.”

The doll’s suggested retail price is $34.99, but of course opportunistic eBay and Craigslist sellers have hiked their prices up to $130 due to the toy’s limited availability. Can you really blame them though?

Have you heard about this adorable little doll? Was this on any of your children’s Christmas lists?

Jazmine Denise is a news writer Follow her on Twitter @jazminedenise.

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