While there’s a plethora of products geared to the millions of women who get pregnant every year, there’s a surprisingly low number of items created with a holistic approach. Latham Thomas founded Mama Glow to fill that void. A holistic lifestyle hub for women to explore their creativity, Thomas released a new book last month, also called Mama Glow, on pregnancy and wellness.
Alicia Keys, Tonya Lewis Lee, Veronica Webb, Rebecca Walker, and Karyn Parsons have all endorsed the book, which includes tips to help reduce stress, covers birth plans, labor coaches, and midwives, has recipes for homemade pampering treats like coffee sugar scrub, and even includes a postpartum wellness plan. Maybe the Duchess of Cambridge could use a copy?
We talked to Thomas about how every pregnant woman can get her Mama Glow on.
Madame Noire: What made you want to launch Mama Glow?
Latham Thomas: Mama Glow is a movement born out of necessity. I saw a gap in hip holistic lifestyle and pregnancy market and I wanted to put the “hot mama glow” back into women’s health. I wanted to offer women a safe haven to explore nutrition, yoga, and birth doula services all under one roof, and create a platform for maternal advocacy while doing so. Mama Glow was born. I was pregnant with my son and wanted to provide services that I thought should have been readily available to me during that precious time.
MN: How did you fund the startup?
LT: I started Mama Glow with my own money. I don’t wait for anything. I am a single mother and know a lot of moms probably feel daunted by finding the resources to fund their dreams. But the truth is when you really commit to that mission, the connections, resources, money, and angels come in to help facilitate your goals. Keep the faith; God is my business partner.
MN: What were some of the obstacles you faced with starting Mama Glow?
LT: My biggest challenge is time management, still. I want to do it all and there are a mere 24 hours in a day. I have support luckily.
MN: Tell us about the book?
LT: Mama Glow is a comprehensive go-to guide for a balanced lifestyle that will have you looking and feeling your most radiant for the next nine months and beyond. It’s divided into sections — In the Kitchen, On The Mat, and In Your Life — that address food, movement, and self-care practices to get your glow on.
MN: Do you feel African-American moms are overlooked as a market?
LT: I think we collectively have not claimed our health as a priority. Statistically black women suffer disproportionately from cancers [like] breast and ovarian, diabetes, heart disease, [and] obesity. The market caters to what people decide is of relevance. If we don’t spend our money on health-related products and services they won’t be directly marketed towards us.
MN: What do you think are some of the major concerns for African-American moms?
LT: I think health concerns are a risk for our community and what I typically see across the board are fibroid tumors, which I address in Mama Glow. I offer a cleanse program to get your body baby-ready. This is something we need to think about. Stress and poor diet are major factors for reproductive challenges.
MN: Any new developments for Mama Glow?
LT: We have a new partnership with Morgan Stanley so will be launching two exciting new iterations of our Mama Glow initiatives — The Mama Glow Icon Gala and The Mama Glow Film Festival — for 2013. I will launch a consumer products division and develop some TV opportunities.
MN: What is your favorite thing about being an African-American mom?
LT: I am born of a legacy of strong women. We all are. I love being Fulano’s mama. When my son climbs into bed to cuddle in the middle of the night, I’m reminded that even though he’s 4 foot 6” tall, he is still a little boy and will always be my little angel.
And for more on the topic of maternal health and pregnancy, check out a recent story Madame Noire Business published here.