Do you find yourself checking out online reviews via your smartphone when you are in a store? Well, nearly 70 percent of blacks used a mobile connection for shopping research. According to the “African-American Consumers: Still Vital, Still Growing 2012 Report” from Nielsen, 64 percent checked out a retailer’s app or mobile site; 61 percent read the product reviews; and 57 percent looked up prices to compare. And 50 percent liked to consult shopping sites or app.
So a set of shopping apps will come in handy this Black Friday.
The BuyOrNot iPhone App is now available at iTunes for free for a limited time. The app allows shoppers to quickly see how an item is rated by other shoppers while they’re in-store and without opening a Web browser. Scan the barcode of a product you’re considering, and BuyOrNot automatically searches for rating scores (e.g. 4 stars out of 5) and the number of ratings at each store that carries the item. The search is conducted across more than 100 online merchants.
Dealnews goes beyond the doorbusters by letting you browse leaked ads and track bargains that might be better-than-Black-Friday discounts. If you’re on a tight budget, Mint might be the app for you. It tracks purchases and helps users see what they’ve spent in the past. Users can check bank account balances and credit cards, and set up alerts when funds run low.
Just like frequent flier miles, ShopKick gives you points for spending that you can put toward new purchases, anything from a Starbucks latte to designer jeans. Okay, so now you have bags full of goodies and a ton of receipts. Paperphobic app lets you snap an photo of your receipts and email, archive and organize them by expense type.
That is everything soup to nuts. Get ready, set, shop!