Research In Motion (RIM) announced today that it will introduce the next round of BlackBerry smartphones on January 30, 2013. As the company attempts to stay in competition with other smartphone companies, such as Apple and Google, RIM will host a worldwide launch, with simultaneous events around the world on that day.
The announcement will include the official debut of the BlackBerry 10 operating system, as well as two new devices running on that system. Mashable has some photos demonstrating the BlackBerry 10 operating system, which was shown to developers in May 2012.
In recent years, BlackBerry has lost smartphone market share to Apple’s iPhone and Google’s Android devices. One-time fans are openly expressing their disdain for the device, telling The New York Times that they hide their BlackBerry ownership from the public.
Business Insider noted that RIM plans to promote how the device and operating system can encourage multi-tasking, setting it apart from other smartphones.
Just the announcement of a future release may boost RIM’s stock price, the Wall Street Journal reported, noting that the stock rose when RIM announced that it had delivered products to carriers for testing last month. And “BlackBerry 10” has been trending on Twitter.
More information about BlackBerry 10 can be found online. Are you at all interested in this news? Or has BlackBerry fallen too far behind iPhone and Android devices?