Is This Too Much? Breastfeeding Baby Doll Struggles To Make It Onto US Toy Shelves

22 comments
November 11, 2012 ‐ By

The real Living Single fans might remember there was a time when the girls were all sitting around the living room,  sharing embarrassing secrets about each other. When it was Synclaire’s turn she talked about how Khadijah used to have tea parties with her baby dolls. Everybody looked at her and then let her know there was nothing embarrassing about that. But that’s when Synclaire hit them with the whammy, “She used to breastfeed them.” **Laughter erupts from the audience.** Yeah, that’s pretty embarrassing. But almost anything goes when it comes to playtime and a child’s imagination. (Who else made their Barbie dolls have sex?)

Anyway…

Now, a 40 year-old Spanish doll-making company, Berjuan Toys, is making sure kids won’t have to stretch their minds all that far. A new breastfeeding doll, which makes suckling sounds and moves its lips, was released into the US market. When the doll’s lips come in contact with sensors, on a halter top girls can wear while they’re playing, they move back and forth.

Though it was released in US markets, mainstream retailers aren’t jumping at the chance to feature the doll in their stores. Dennis Lewis, the U.S. representative for Berjuan says that while the company has received a lot of support from breastfeeding organizations, he told the Associated Press there’s also been a lot of criticism.

“There also has been a lot of blowback from people who maybe haven’t thought to think about really why the doll is there and what its purpose is. Usually they are people that either have problems with breastfeeding in general, or they see it as something sexual.”

One of the most vocal opponents was Fox News’ Bill O’Reilly who said, “I just want the kids to be kids. And this kind of stuff. We don’t need this.”

Considering the fact that the doll, which comes in 8 different skin tones, costs $89, I’m sure some parents will agree.

The jury is still out for me on this one. I do think that Americans have a tendency to sexualize breastfeeding in a way that illustrates more about our own sick minds than the women who are just trying to feed their children. After all giving Barbie the equivalent of double D cups is much more sexual than a baby doll that suckles. Plus, there’s nothing wrong with young girls having biologically accurate representations of what motherhood is actually like. On the other hand, if my daughter wanted to simulate breastfeeding, she could just do it like Khadijah did and put the doll up to her underdeveloped chest and save me 89 bucks.

What do you think, is this doll too much?

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  • IllyPhilly

    There’s worse toys i.e. Junkie (as in shooting up heroin ) Barbie that comes with grunge wear and her “works” Seriously.

  • Rosetta Stone

    This is completely ridiculous. let kids be kids. i remember when i was young and they started coming out with dolls that pee and i thought that was too much.

  • renae

    As a now breastfeeding mother, I think it’s too much. If you want your child to be familiar with it, fine. TALK to them about it. There is no reason why my daughter needs to know what the breastfeeding experience is like until it is time for her to do so. Nothing sexual about it. I also do not agree with baby dolls period. I don’t want to define gender rolls for her. I played with my brother’s toys all the time, more than my own.

  • kierah

    I definitely think it costs too much!

  • http://www.youtube.com/user/thesapphireempress96?feature=results_main A.J.

    I’m not sure that I’d buy the doll if I had a daughter (it’s $90!), but personally, I don’t see any problem with it. I’ve heard that it’s selling very well over in Europe. Our society still has an issue with seeing breasts purely as sexual objects. As for the argument that it’s forcing girls to grow up too fast, I could argue that playing with any doll baby, period, forces a young girl to step into the role of motherhood before she’s ready. Little girls are getting over-sexualized messages from other places besides this doll. I would think that a girl who saw her mom or others breastfeeding would do the same with her dolls. with our without that special apron.

  • http://www.youtube.com/user/thesapphireempress96?feature=results_main A.J.

    I’m not sure that I’d buy the doll if I had a daughter (it’s $90!), but personally, I don’t see any problem with it. I’ve heard that it’s selling very well over in Europe. Our society still has an issue with seeing breasts purely as sexual objects. As for the argument that it’s forcing girls to grow up too fast, I could argue that playing with any doll baby, period, forces a young girl to step into the role of motherhood before she’s ready. What about all the over-sexualized messages that young girls get from the media? I would think that a girl who saw her mom or others breastfeeding would do the same with her dolls. with our without that special apron.

  • http://www.facebook.com/courtney.puzzo Courtney Puzzo

    @Antmilf when baby alive came out it was about the same price as this doll will be and with girls getting their period at an earlier age than even my generation did 15 years ago it’s best to desenitize them to the idea of possibly nursing before they’re of age to have sex.

  • JustSaying

    I’ll pass.

  • Trisha_B

    Those are the scariest looking baby dolls! I wouldn’t buy it for my nieces even if they were $20 & didn’t do anything. They are scary looking period!

  • Progressive Thinker

    I don’t think its nothing wrong when they “play house” inways when you not around. Kids these days know more then I did about life when growing up in the 1980′s. People going threw the roof on this because our society still view this as a sexual act when its a mother feeding her child. If its not that $89 doll, WILL be the another doll to roll play with.

  • Kiyoko Kayo Hisoka

    The doll is too much. Why does our society want to make little girls motherly at such a young age while boys get to play around and not have a care in the world until they are like 30-years-old?

    • Cleo

      Great point!! Little girls should allowed to be little girls as long as possible. Being an adult is overrated any way.

    • IllyPhilly

      Dead @ 30 years old because we all know some grown kids.

  • http://www.facebook.com/lauren.snyder.142 Lauren Snyder

    Yes its too much, not because I see breastfeeding as a sexual thing because I don’t. I breast feast both of my girls for a year. The problem is your not allowing little girls to be little girls. Breastfeeding is something a mother does to her child. Not what a child should be doing to a doll! Its like forcing them to attempt to grow up before they’re ready.

  • justsaying

    I don’t think anything is wrong with the dolls. the same people who think this is wrong would let their son sit and play violent video games all day without a problem. nowadays, most girls who have children at a young age was never into playing with dolls in the first place. I played with dolls till I was 12 and not once did I associate pretend play with wanting a child in real life.

  • http://twitter.com/MzBonvivant Phyllis Williams

    how about a doll that says abc in 5 different lanquages!

    • IllyPhilly

      I second that.

  • http://www.facebook.com/telwade Tracye Wade

    This is too much. No child should be concerned about breastfeeding. Yeah its pretend play but that’s taking it too far.

  • http://mommaused2say.com/ Mommaused2say

    Too much for me! We don’t need to encourage our children to do everything that is intended for adults. JMO

    • http://twitter.com/MzBonvivant Phyllis Williams

      I know thats right…next they will be coming up with a doll that smokes and have a martini bar on wheels… Who ever invented this is focus on the wrong thing and sending wrong messages to our young children… They need to refocus and regroup and put that energy toward something that is educational and positive. MY GOODNESS!!!!!!!!!!

  • ANTMilf

    I would NEVER buy this for my 4 year old daughter or my 5 year old twin neices, plus it’s $89 bucks too, f**k that s**t, they’re sticking to Baby Alive and they’re cheaper!

  • http://twitter.com/LilMsJayMo Jasmine Moore

    Too much. I let my daughter worry about breastfeeding when that time comes. I had a male friend who said his daughters wouldnt play baby dolls because it was early conditioning. I didn’t agree then but after reading this article….