From Bullying To Body-Building: Evelyn Launches Workout Empire

November 5, 2012  |  

If there’s one positive thing Evelyn Lozada deserves credit for, it’s her body which she clearly works hard to maintain — particularly those rock hard abs. Finally her figure (instead of her mouth) is transforming into figures, as in dollars, as the reality TV star is apparently on the road to building a fitness empire.

The word from TMZ is:

According to our sources, the “Basketball Wives” star has signed on to endorse an organic and caffeine free energy shot called youthH2O. We’re told the deal was for a whopping six-figures, but Lozada has her eyes set on bigger things.

Our sources say Lozada is also close to signing on to create her own brand of workout videos as well as a deal to become the face of a workout equipment company.

Sounds like Evelyn’s pulling a Sheree. After the “Real Housewife of Atlanta” got the boot, she finally started putting her workout grind to work, partnering with a fitness company to come out with a line of videos. I’m pretty sure Evelyn isn’t walking away from “Basketball Wives” any time soon, but anything that doesn’t involve her making t-shirts with sayings like “Non mother f***ing factor” on it sounds good to me.

As far as her hoping to be the next Jane Fonda by building an entire empire of workout videos, as TMZ says, I can’t call it.

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