Fo’Real? Target Pulls Suspect Whitney Houston Card

February 29, 2012  |  

I’m not sure how this card received a pass in the first place, but Target has apparently been carrying it long before Whitney Houston died. Now with the news of her passing, the retail chain has decided to yank the card from its shelves—rightfully so.

I’m not sure what occasion one would have for giving a card that reads, “Next time you think of dating the bad boy, consider Whitney Houston,” but Target feels the message is inappropriate now considering Whitney’s passing and fingers that have been pointed at Bobby Brown as the ultimate cause of her death. A rep for Target told TMZ:

“The card was in our stores prior to Ms. Houston’s death. As soon as this was brought to our attention, we began the process of removing the card from all applicable stores.”

I wonder if it will reappear once the hype around her death subsides.

What do you think about this card? Should they sell it at all or is fair game?

Brande Victorian is a blogger and culture writer in New York City. Follower her on Twitter at @be_vic.

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  • Gmarie

    From what I understand the card was already on the shelf for a minute prior to Whitney’s passing. I don’t see this as any different for the numerous jokes made about her and bobby’s problem and her career and her in general by MANY PEOPLE before she passed. No different from SNL skits mad TV skits or damaging news articles…it just is what it is. It was nice that they realized how inappropriate the card is now due to the timing, and I commend them for taking it off the shelves, but let’s not all get self righteous here because of the current situation.

    • WisdomInLove

      The difference is they were directly profiting from her name (copyright infringement). This use would have a tough time falling under the parody exception. 

  • TK

    Sorry to be the school teacher in the room but how about some capitalisation for a person’s name! Honestly, and they were selling this, KMT, SMDH!!

  • msgeegee

    Even if the card didnt refer to Whitney Houston,I would still wonder when would it be appropriate to give someone a card like this? For what occassion? The divorce was finalized? Your baby daddy made parole? I dont know, I got nothing….That’s just crazy

  • Asegal

    Ultimately Whitney made the choice to use drugs.
    She was not a child nor did anyone hold a gun to her head
    At some point you have to stop blaming Bobby Brown SHE MADE THE CHOICE!
    Much can be learned from this tragedy this situation is all to common.

  • tee

    Wtf is that SUPPOSED to Mean, I mean, really?

  • Candydiaries

    Wow smh that’s fugged up in general

  • Jus Sayin’

    what they did , they did as  a couple , out of free will, everyone makes their own choices in life 

  • tastythoughts

    blank stare…