XXL Staff Suspended Over Too Short Video

February 16, 2012  |  

Once Too Short’s “Fatherly Advice” video went online last week, the viral disgust spread like wildfire. Later the same day the video was removed from XXL’s site, but many said that wasn’t enough and they demanded that the publication’s editor-in-chief, Vanessa Satten, be fired. So far that hasn’t happened, but the staff responsible for uploading the video has been suspended.

On Monday, XXL and Too Short issued an apology for the clip which went up last Friday. For XXL’s part, the EIC stated she agrees with those who were angered by the video and relinquished responsibility for the posting:

“I do not see all content before it goes live. When I saw this video, I was truly offended and thought it crossed the line. I had it taken down immediately. I am disappointed that an employee decided to post it and I am putting internal procedures in place to make sure content like this does not go on the site. The video goes against my value system and represents poor judgment on behalf of the individual who posted it.”

And Too Short was basically, Too Short:

“I want to apologize to anyone I may have offended with the XXL video interview I recently did. When I got on camera I was in Too $hort mode and had a lapse of judgement.I would never advise a child or young man to do these things, it’s not how I get down. Although I have made my career on dirty raps, I have worked over the years to somewhat balance the content of my music with giving back to the community. Just coming from a man who wants to see young people get ahead in life, I’m gonna do my best to to help and not hurt. If you’re a young man or a kid who looks up to me, don’t get caught up in the pimp, player, gangster hip-hop personas. Just be yourself.”

Since issuing this statement, the internal procedure has meant suspension for those who were responsible for producing and posting the video, and development of a new method of uploading to make sure this doesn’t happen again. Vanessa Satten also wants to make it clear that she is in no way down with the “fatherly advice” that was shared, saying in another statement that as soon as a reader made her aware of the video she had it taken down.

“As a woman, I in no way find the content of the video acceptable. To think I would ever approve anything that would harm women or endanger children is absurd. Under no terms should sexual assault be tolerated, nor do I endorse making light of it.”

Since comments are closed on both statements, it’s hard to say whether this will satisfy the public, but I’m curious why the content of the video wasn’t discussed before production began anyway. Sounds like someone is passing the buck. I vote no more Too Short videos period.

Do you think Vanessa Satten should be fired over the Too Short controversy? Is suspension enough for the XXL employees behind the video?

Brande Victorian is a blogger and culture writer in New York City. Follower her on Twitter at @be_vic.

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  • I’ve said that least 1322906 times. SCK was here

  • I’ve said that least 2935205 times. SCK was here

  • I’ve said that least 4154373 times. SCK was here

  • Msmykimoto2u

    Bull that she did not know the content of this video. Yes she needs to be fired immediately and replaced

  • JustaskJae

    I am one of the people who commented on the XXL post expressing my disgust for the content that had been published.  I am happy that action was taken but at the same time I do not think that firing anyone is necessary. I would wish for no one to lose their job and as long as they are reprimanded and it doesnt happen again I am completely happy with the punishment. 

  • This is something that is usually swept under the rug in the black community but I think is something we should start facing.  Too Short, rappers of his ilk and the little half wits that are running around the hood causing mayhem who worship these people have serious mental problems.  I mean you can just look at these guys and see there’s something wrong with them.

  • Not sure that suspensions are enough.  The whole situation is disgusting and shouldn’t be allowed to happen again.  They need to get rid of Too Short IMO.  I agree…sounds like a lot of passing the buck…

  • Not sure that suspensions are enough.  The whole situation is disgusting and shouldn’t be allowed to happen again.  They need to get rid of Too Short IMO.  I agree…sounds like a lot of passing the buck…

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  • Ebonydiva82

    Yay! Serves them right! Maybe next time they’ll think twice about encouraging young boys to coerce girls to have sex instead of telling them to stay in school/get an education.

    • Young

      U can tell kids as much as u wanna tell them to do right but the fact of the matter is that they are doing the same s**t too short was saying, its just that he brought it to light

  • princ essa

    this  is beyond a suspension. The person who edited, the person who posted an dteh person who said these things should b fired. Although the editor does not check everything do they not have meeting b4 their publication day as to what is their content. Even as a webmag u still need to hv an editor put everything 2gether and she didnt do that so she should also b fired.  

  • Ms_Sunshine9898

    why fire her? she did the right thing by getting the ignorant fools involved suspended!

  • Queenly

    Yes she should be fired. I plan to write a letter to the company and I suggest you do the same. We need to be advocates for our children and community ,and when she ALLOWED (her claim of not knowing the content of the video is BS-that alone shoud be grounds for her dismissal- but I digress) she drew a line in sand. As a young African American woman, I am tired of seeing people doing deragaotry things to our commnity and especially our children. We need to let America know that it is NOT ok to degrade our community!

    • Keepitreal

      U gotta alot of time on ur hands to sit and write a letter on getting someone fired over a statement made in a magazine smh what do u do on a daily basis???? NO LIFE lmfao

  • Asantewaaspeaks

    I am really tired of these rappers making excuses for the cancer that they create and promote in our community.  Too Short claims that he balances his persona of mysogyny with his acts of community service.  His acts of service are isolated and his music is global and has an impact on our total culture.  Dr. Dre has said that although the talks “ish” about black women in his music he knows that it is just that “ish” and that black women are the most loving and hard working women in the world. Well isn’t that a dollar short and a day late after the cultural cancer that you have spread has caused me to be looked down upon and negatively stereotyped globally?  These people make me sick.  Thanks for giving us this update Brande Victorian.

  • Sugar_Spice

    As the EIC it is her job to approve all things before they post so either she’s a d*mn lie or she simply wasn’t doing her job.  It seems like she’s just trying to make someone else the scapegoat & needs to take ownership of the problem.

  • I’m trying to understand how content under the banner of XXL doesn’t at first get passed through the EIC in the first place. What does she do at her job if not review content? Maybe I’m ignorant of the ins and outs of publishing, but seriously…

  • Gmaire

    you’re the editor in chief, yet you claim you DON’T see every video before it’s uploaded? What exactly are you doing then? Not your job. You should be forced to resign on gp

    • JN31

      My thoughts exactly! She admitted she didn’t watch it in full and that is her job. If you represent a hip-hop magazine you are aware of what Too Short discusses therefore it should have been viewed in its entirety. She wasn’t doing her job then and now she’s trying to place blame elsewhere. She needs to step down.

    • Ms_Sunshine9898

      When you’re the editior in chief of a major magazine, does it makes sense for you to micromanage every word that comes through that magazine? That’s why magazines have editors for each section of their magazine and hope that common sense will prevent this from happening. It’s foolish to think that in these rare events somethings will not slip throught the cracks on a rare basis! consider that . . .

      • JN31

        I think the main problem is she admitted to watching it, but not in its entirety. She knows the type of artist he is and it should have been watched from beginning to end. This isn’t Will Smith or someone who has that ‘cookie cutter’ appeal. 

        • Ms_Sunshine9898

          and she probably got a few minutes in and said ok i think this is fine without being properly informed by her staff who made the video all the contents which is why whoever made it needs to be sent packing. they knew what they were doing. . .

          • Msmykimoto2u

            But is she actually telling me that “that” specific part of the video just so called happen to be the part she did not watch? Sounds like she is just covering her own behind to me

  • Vintagebrat

    Too Short is too old to be making statements like the one he made. Shame on him. And yes all involved should be fired. To me, that was like condoning rape.