President Barack Obama is no fool when it comes to his campaign strategy. Last year he launched Operation Vote, a program geared to secure voters in the top core constituency groups including African Americans, Latinos, gays and lesbians and other minority groups. Although he had these voters in his corner last election, he knows he needs the brightest movers and shakers to help him gain momentum on his re-election. On Wednesday his campaign announced that to help secure votes in the black community, he hired the young, soulful and focused Stefanie Brown.
This native of Ohio and Howard graduate is only 31, but she knows how to mobilize and create change for her community. In her former position as the national field director for the NAACP, The Root reports that she registered more than 200,000 people to vote. Previously she was the program coordinator for an HIV/AIDS prevention program for black and Hispanic youth in Cleveland. In 2010 she was named one of the “Top 10 Emerging Political Leaders of 2010” by Essence, and in 2007 she became one of Ebony magazine’s “Top 30 Young Leaders Under the Age of 30.”
“Stefanie has dedicated her life to empowering people of color to organize and advocate for justice and equality in their communities,” Jim Messina, Obama’s campaign manager, said in a statement. “She is a natural fit for a campaign who’s fueled by its grassroots strength. Stefanie’s youth, commitment and proven ability to mobilize and energize voters will be an invaluable asset to the campaign.”
In her new position which starts next month, Brown will be tasked with creating a national initiative to engage black voters to exercise their power to vote in the upcoming presidential election.
“African-American voters were among the president’s strongest supporters in 2008, and I am thrilled to help build that fervor again for 2012,” Brown said to The Root. “The president is going to need our community more than ever this year, and I look forward to working together to win a victory on Nov. 6.”