WNBA Player Launches Fashionable Shoe Line for Size 10.5 and Over
For Takera Shoes, Jones says she wanted her line to be the whole package and satisfy everything that she felt was missing from shoe brands that catered to a woman with a larger foot size. “I wanted them to be top of the line shoes, made with the best materials and I want them to be comfortable,” Jones says enthusiastically. “I wanted different styles and to be able to have fun with their shoes and I think that’s what Takera Shoes has turned out to be.”
The collection will include heels for launch with plans for a full line of footwear — flats, boots, booties and athletic shoes — come Fall 2011. “We’ll have something for everybody,” Jones says. The shoes range from $185-$240.
Besides being stylish, comfort was key in developing the shoes which Jones says feature a special technology they call Angel Tech where there are special cushions at the ball of the foot and heel for extra comfort.
Jones says having a business degree made her that more prepared for all the decisions that have to be made for Takera Shoes, but the company is also about a labor of love. “I’ve been searching for another thing to get involved in besides basketball, and the best option was to start my own business.”