(Businessweek) — Today people are more connected to the Internet than ever before. That may sound obvious, but the numbers are truly staggering. Every day, Google receives around 500 million search requests. Approximately 110 million unique websites are in operation—and more than 1 trillion URLs. The challenge for owners of businesses big and small is to be found in this enormous haystack, and the solution is search engine optimization, or SEO. An effective SEO campaign puts a website at the top of a search engine’s results, ensuring that it is seen and visited by a large audience.
