Is ‘The Game’ a Game-Changer?
(Variety) — One of the biggest TV stories of January wasn’t dedicated to the new judging panel on “American Idol,” the Comcast-NBC merger or even the wildly popular NFL playoffs. Rather, it was the re-emergence of a formerly middling sitcom that shook the cable world. BET’s Jan. 11 premiere of “The Game” drew a whopping 7.6 million viewers — more than numerous broadcast laffers — making it among the most-watched comedies in basic-cable history. While the news provoked a lot of head-turning in network exec suites, it’s difficult to gauge the long-range implications of the show’s newfound success.