MadameNoire Featured Video

Ordinary people do extraordinary things everyday. But usually, heroes in the black community don’t always receive the widespread recognition they deserve. So we decided to look back over the past decade of the new millennium and acknowledge some African Americans, who may not be as popular by name as others, who have influenced, shaped and re-invented our hopes and standards across the board.

Lisa Price

Lisa Price has discovered just how sweet success can be. Since the late 90s, her homemade products have attracted a substantial clientele that includes big names in media and entertainment such as Jada Pinkett-Smith, Erykah Badu, Mary J. Blige and Oprah. She’s been focused on creating an empire out of her signature line, Carol’s Daughter, a strategy that has inked a deal to sell her products in Sephora and Macy’s stores, and led to the opening of a second store in 2005 in Harlem (her first store opened in Brooklyn in 1999). A few years ago, she accomplished a feat that is rare for a homegrown business by an African-American entrepreneur—her company opened two mall stores, one in Roosevelt Field in Garden City, N.Y. and another at Newport Center in Jersey City.

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