23 Black Executives Advancing The Television Network Industry
- By
MadameNoire
Olivia Smashum is HBO executive vice president of affiliate marketing at HBO, making her the highest-ranking African American for the company. She supervises all HBO and Cinemax acquisition and retention, marketing and market research efforts, as well as branding and new business opportunities created by new technologies. Prior to becoming Executive VP, Smashum was senior vice president of subscriber marketing and business development.
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